Clicking is such a pleasant and an easy thing to do.
As a business you want to leverage on the fact that people love to click.
Blogging is fast becoming one of the most effective methods of interacting and engaging with clients daily.
CALL-TO-ACTIONS are a great method to use in your blogs. Make sure to have a link in the form of an attractive button or text that tells your audience to CLICK in order to access an offer, get a download or just to learn more.
Call to actions can be used in your website and on your social media posts.
The message written on a call to action must be a doing word, a verb.
Still not sure about call to actions? Worry not, below is a simple definition for you (because we care 🙂
A call-to-action (usually abbreviated as CTA) is an image or line of text that prompts your visitors, leads, and customers to take action. It is, quite literally, a “call” to take an “action.”
The action you want people to take could be anything: download an eBook, sign up for a webinar, get a coupon, attend an event, etc. A CTA can be placed anywhere in your marketing – on your website, in an eBook, in an email, or even at the end of a blog post.
- Nhlanhla Khoza